Gross National Happiness Book

Gross National Happiness (GNH) is a way of life from Bhutan centered on good governance, community, environmental conservation, and an egalitarian economy. This guiding policy of Bhutan adheres to the notion that Gross National Happiness is more important than Gross National Product.

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What People Are Saying

“This book captures the essence of Gross National Happiness as envisioned by His Majesty Jigme Singay Wangchuck, fourth king of Bhutan. The book is a fitting tribute to an enlightened monarch whose vision of Gross National Happiness is echoing around the world.” - Dasho Pema Thinley, Vice Chancellor, Royal University of Bhutan

“The pictures contained in this important book reveal the joys and wisdom of Bhutan’s Gross National Happiness model. The words reveal the wisdom that today’s world hungers for; a world less dominated by materialism and the spirit of capitalism to one in which genuine economic development leads to enduring happiness. Our ultimate goal is to build a civilization of love. For this journey we need to measure the conditions of well-being that will genuinely contribute to enduring happiness and spiritual well-being.” - Mark Anielski, Author, The Economics of Happiness: Building Genuine Wealth

“This book exudes a beautiful spirit: The relational wealth in Bhutan’s landscape and people. A treasure of words and images to inspire the world.” - Raffi Cavoukian. Singer, Author, Ecology Advocate, Founder of Child Honouring


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